Email is still one of the most powerful marketing tools out there—but only if it’s done right. That starts with email design. A clean, responsive layout can be the difference between a sale and an unsubscribe.
Marketers working in email marketing for ecommerce know this well. With so many emails flooding inboxes, standing out visually matters more than ever. Using the right email editor makes the whole process easier—and way more effective.
More than half of all emails are opened on mobile devices. If your email templates aren’t mobile-friendly, your message might never get read.
Some email template editors offer limited mobile support. Others give you full control to adjust layouts specifically for small screens.
A strong HTML email editor should:
If your editor can’t do this, you're already behind.
You don’t need 5 columns and a dozen buttons to get results. In fact, the simpler the layout, the better the engagement—especially for lecommerce email marketing.
A good email editor helps you focus on structure and clarity. It should support:
The goal isn’t to impress with design. It’s to make people click.